URBAN DECAY Vice Lipstick — Rose Nude Cream Finish, Hydrating Vegan Formula

Urban Decay Vice Lipstick in Rose Nude is a creamy, hydrating, vegan lipstick that delivers rich, longwear color with a single smooth swipe.

Designed for everyday wear and inspired by Los Angeles beauty, this upgraded Vice formula blends high-pigment color with nourishing ingredients like aloe vera and avocado oil. The cream finish in Rose Nude gives a polished, slightly satin look that flatters many skin tones while keeping lips comfortable throughout the day. Available in a wide range of complementary shades and finishes, the Vice line combines makeup performance with a moisturising feel suitable for quick touch-ups or full glam.

How does the Rose Nude cream finish wear during a busy day?

The cream finish balances color intensity and comfort, resisting dryness and flaking better than many traditional lipsticks. It provides even coverage in one pass and layers well if you want deeper pigment. Expect moderate transfer typical of cream formulas, with color that looks fresh for hours provided you avoid heavy oily foods.

• One-swipe high-pigment payoff for quick application
• Hydrating emollients reduce flaky texture
• Buildable coverage lets you control intensity
• Moderate transfer — blot to set if needed

What ingredients keep lips feeling moisturized with Vice Lipstick?

This upgraded vegan formula includes aloe vera and avocado oil, chosen for their soothing and antioxidant properties. These ingredients help maintain lip hydration and reduce tightness that can occur with longwear color. The formulation aims to deliver color and comfort without relying on animal-derived components.

• Aloe vera for calming and moisture retention
• Avocado oil to condition and soften lips
• Vegan formulation free of animal-derived ingredients
• Super-pigmented color without sacrificing slip

How should I apply and pair Rose Nude for best results?

Apply directly from the bullet, using the angled tip for precise lining and the flat side for filling in the center of the lips. For longer wear and cleaner edges, start with a lip pencil and set lightly with a translucent powder. Layering and pairing tips help the color last and prevent feathering.

• Line lips first with Urban Decay 24/7 Lip Pencil for definition
• Use angled end of the bullet for precision and a single swipe for coverage
• Press a thin dusting of setting powder to reduce transfer
• Build color gradually to adjust intensity

Is Rose Nude suitable for different makeup looks and occasions?

Yes—its neutral rose-nude tone makes it versatile for daytime minimal looks and as a balancing shade for bolder eye makeup. The cream finish adds just enough sheen to appear polished without being glossy, making it appropriate for office, casual outings, or evening events. Choose complementary Vice shades if you want a brighter or deeper alternative.

• Subtle enough for everyday wear
• Works as a base or top coat when mixing with other lip colours
• Pairs well with both natural and smoky eye styles
• Available across finish options for varied effects

Who is this for? Urban Decay Vice Lipstick in Rose Nude is ideal for anyone seeking a vegan, nourishing lipstick that provides true-to-tube color with a comfortable cream finish. It's a strong pick for makeup lovers who want dependable pigment without dryness, busy professionals needing quick application, and beauty enthusiasts who prefer cruelty-free, antioxidant-rich formulas. If you want a neutral, flattering shade that layers and plays well with liners and setting techniques, Rose Nude is a versatile staple for your collection.

• NEW LOOK & IMPROVED VEGAN FORMULA - The new & improved lipstick provides long-lasting color in a single, hydrating swipe. Try 35 Los Angeles-inspired shades in cream, matte & shine finishes.
• LONGWEAR COLOR - Forget dry, flaky lips—this super-pigmented, longwear lipstick goes on smoothly and evenly, leaving lips feeling nourished & hydrated. Find your favorite Vice shade, from sheer pink and everyday nude, to bright orange and bold red.
• HYDRATING & NOURISHING - Vice’s creamy, moisturizing formula gets a boost from aloe vera and avocado oil, ingredients known to be rich in antioxidants.
• HOW TO USE - Apply directly onto lips, using the angled end for more precision. Swipe once for even coverage and high-pigment payoff or build up to achieve your desired color intensity. You’ll find us applying it in cars, in traffic, and on the go.
• COMPLETE YOUR LIP MAKEUP LOOK - Line & prime lips with Urban Decay 24/7 Lip Pencil before applying Vice Lipstick for longer-lasting color. Press a thin layer of Urban Decay All Nighter Waterproof Setting Powder over lipstick to avoid feathering or bleeding.

Ingredients

TRIMETHYLSILOXYPHENYL DIMETHICONE • ISOHEXADECANE • OCTYLDODECYL NEOPENTANOATE • CI 77891 / TITANIUM DIOXIDE • POLYETHYLENE • HYDROGENATED STYRENE/METHYLSTYRENE/INDENE COPOLYMER • VP/HEXADECENE COPOLYMER • ACRYLIC ACID/ISOBUTYL ACRYLATE/ISOBORNYL ACRYLATE COPOLYMER • HYDROGENATED POLYISOBUTENE • CI 77491 / IRON OXIDES • PARAFFIN • CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX / CIRE MICROCRISTALLINE • VP/EICOSENE COPOLYMER • CI 15850 / RED 7 • SYNTHETIC WAX • ALUMINUM HYDROXIDE • CI 77499 / IRON OXIDES • PERSEA GRATISSIMA OIL / AVOCADO OIL • ISOPROPYL PALMITATE • ISOPROPYL MYRISTATE • SILICA • PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE • TRIETHOXYCAPRYLYLSILANE • ALOE BARBADENSIS LEAF EXTRACT • TOCOPHEROL • HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL • ROSMARINUS OFFICINALIS LEAF EXTRACT / ROSEMARY LEAF EXTRACT (F.I.L. D266814/1).