PÜR MINERALS Fully Charged Thickening Mascara — Travel Size Volumizing & Lengthening, Conditioning Formula

This mascara combines a patented electrostatic-style polymer with lash-nourishing ingredients to deliver lifted, separated lashes without clumping, flaking, or smudging. The lightweight formula aims to add volume and length while conditioning with biotin, peptides, carnauba wax, and vitamin B5. Packaged in a portable size, it’s designed for everyday wear and touch-ups on the go.

How does the “magnetic” polymer matrix work on my lashes?

The formula relies on opposite charges: negatively charged lashes are attracted to the positively charged polymer matrix, which forms an elastic veil around each lash. That coating adheres evenly to lashes for immediate thickness and definition without heavy build-up. Results are visible after just a few strokes, and the structure helps separate lashes rather than clump them together.

• Polymer matrix creates an elastic, positively charged coating
• Even adhesion for thicker-looking lashes with each stroke
• Designed to reduce clumping while enhancing separation and lift

Will this mascara nourish or damage my lashes?

PÜR’s formula includes conditioning actives like biotin, peptides, carnauba wax, and vitamin B5 to help maintain lash health while providing cosmetic benefits. These ingredients aim to moisturize and support the appearance of lashes during wear. The product is free from parabens and gluten, and PÜR is cruelty-free and vegan.

• Biotin and peptides help support the look and feel of lashes
• Vitamin B5 and carnauba wax provide conditioning and smoothness
• Paraben- and gluten-free, cruelty-free and vegan formulation

How should I apply this mascara for best results?

Begin at the base of your lashes and wiggle the wand gently upward to coat sides and tips, repeating until you reach your desired intensity. Avoid pumping the wand in and out of the tube so the formula stays fresh and won’t dry out. For added separation, use a clean spoolie to comb through lashes after application.

• Start at lash base, wiggle wand, and sweep outward
• Layer slowly for controlled volume and length
• Do not pump wand; use a spoolie to separate if needed

How does the travel size fit into a beauty routine?

The compact packaging of this travel-size mascara is convenient for daily commuters, weekend trips, or purse touch-ups. It’s small enough to meet carry-on rules while delivering the same formula benefits as full-size options. Use it alone for a natural daytime look or pair it with eyeliner and shadow for more dramatic effects.

• Compact design for handbags, carry-ons, and on-the-go use
• Works alone or layered with other eye makeup for added drama
• Long-wear formula designed to resist flaking and smearing

Who is this for? PÜR Fully Charged Thickening Mascara is aimed at anyone seeking instant volume and length in a compact format, from busy professionals who need reliable all-day wear to beauty lovers who want conditioned, defined lashes without heavy residue. It’s suitable for users who prefer clean, cruelty-free makeup and a smudge-resistant finish that holds up throughout the day.

Ingredients

Aqua, Cera Alba (Beeswax), Cyclopentasiloxane, Copernicia Cerifera (Carnauba) Wax, Alcohol Denat., Palmitic Acid, Nylon-12, VP/Eicosene Copolymer, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Glycerin, Polybutene, Biotinoyl Tripeptide-1, Panthenol, Ascorbyl Palmitate, Polyquaternium-10, Polyvinyl Alcohol, VP/VA Copolymer, Aminomethyl Propanediol, Ethylhexylglycerin, Propylene Glycol, Phenoxyethanol, Iron Oxides (CI 77499)