PRIME PROMETICS PrimeLash Mascara for Older Women — Emerald shade, two-coat volumizing + conditioning wand

Designed specifically with feedback from 1,200 women over 50, Prime Prometics PrimeLash Mascara addresses thinning, shortening lashes by combining a separating "magic" wand with a nutrient-rich, hypoallergenic base. The result is instant visible volume and length in two clean coats plus ongoing lash nourishment that helps maintain strength and reduce breakage. The Emerald shade gives a softer yet defined finish for daytime elegance or layered intensity for evening wear.

How quickly will I see thicker, longer lashes?

You’ll notice immediate lift, separation and visible length after the first application—full, dramatic results are achieved in two clean coats. The formula also contains vitamins and conditioning agents that support lash health over time, so lashes feel stronger with continued use.

• Instant length and volume in two coats
• Detangling wand separates each lash for a clump-free finish
• Nutrient-infused base conditions with regular wear

Is this mascara safe for sensitive or mature eyes?

Yes—PrimeLash is formulated to be hypoallergenic, pH-balanced and non-drying, making it suitable for sensitive eyes and fragile lashes common with aging. The lightweight serum base reduces flaking and irritation while minimizing lash fallout.

• Hypoallergenic and pH balanced
• Non-drying formula that reduces flake and smudge
• Easy to remove to prevent lash damage

What makes the "magic wand" different from other mascara brushes?

The specially engineered wand is slim and firm enough to comb through short, sparse lashes without pinching or bruising the eyelid. It holds steady even if your hand shakes, distributing formula evenly from root to tip for separation and lift rather than clumps.

• Precision combing bristles separate tiny lashes
• Sturdy handle design minimizes smear from tremors
• Even product distribution prevents clumping

How do I remove it without causing lash breakage?

PrimeLash removes cleanly with a gentle oil-based or micellar makeup remover—no harsh rubbing required. Because the formula is non-drying and conditioning, lashes remain supple and less prone to breakage when cleansing at the end of the day.

• Removes with gentle oil or micellar remover
• Avoids harsh rubbing to preserve lash integrity
• Maintains lash moisture to prevent breakage

Who is this for: Prime Prometics PrimeLash Mascara in Emerald is made for women over 50 who want immediate, noticeable length and volume without irritating sensitive eyes. It’s ideal for anyone experiencing thinner or shorter lashes who prefers a nourishing formula and a precise wand for clump-free definition. Choose PrimeLash if you want a softer dark-green tone that flatters mature skin and can be built from subtle daytime definition to striking evening volume.