IT Cosmetics Brow Power Universal Eyebrow Pencil — Universal Taupe, pressure‑responsive oval tip & built‑in spoolie

IT Cosmetics Brow Power Universal Eyebrow Pencil in Universal Taupe is a pressure-responsive eyebrow pencil with an oval tip that creates hair-like strokes and adapts to your brow color for natural, long-lasting definition.

Designed to give brows realistic texture and customizable depth, this bestselling pencil blends makeup and skincare benefits. Its exclusive oval tip mimics individual hairs, while a built-in spoolie grooms and diffuses product for a polished finish. Infused with biotin and conditioning ingredients, the formula aims to leave brows looking fuller and healthy without harsh, obvious lines.

How does the oval tip create natural-looking brows?

The uniquely shaped oval tip lays down thin, hairlike strokes that emulate real brow hairs instead of a blocky fill. By rotating and angling the pencil, you can draw crisp, tapered lines at the tail and softer strokes through the body of the brow. The built-in spoolie blends the strokes for a seamless, feathery outcome.

• Oval tip produces varied stroke widths for realistic texture
• Use light pressure for subtle color, firmer pressure for deeper shade
• Spoolie softens edges and grooms hairs into place

Will Universal Taupe match my hair color and cover grays?

Universal Taupe is formulated to adjust in intensity depending on how much pressure you apply, making it versatile across a wide range of hair colors, including gray. Start with gentle, feathery strokes to target lighter tones or grays, then increase pressure for a richer taupe that complements darker brows. The result is a blended, natural look instead of a one-note block of color.

• Pressure-sensitive pigment adapts from light to deep taupe
• Works on blonde, brown, gray, and darker hair shades
• Buildable formula avoids harsh lines while covering sparse areas

How long does the brow color last and how does it wear?

The Brow Power formula is designed to be budge-resistant throughout daily wear while still looking natural on the skin. It adheres to the brow area and resists smudging, maintaining shape and definition from morning through normal daytime activity. When you want to change your look or remove it at night, it comes off cleanly with your regular makeup remover.

• Budge-proof finish holds strokes in place during daily wear
• Spoolie and formula work together for long-lasting, blended color
• Removes with standard makeup removers; not a permanent tint

What skincare benefits are included in the formula?

Beyond pigment, the pencil includes ingredients like biotin and saw palmetto to support the appearance of healthier-looking brow hair and condition the skin underneath. Antioxidants are added to help protect against visible environmental stressors. These additions are intended to complement your brow routine, not replace targeted treatments.

• Biotin helps promote the look of fuller, healthier brows
• Saw palmetto conditions skin and brow hairs
• Antioxidants help protect against environmental damage appearance

Who is this for: IT Cosmetics Brow Power Universal Eyebrow Pencil in Universal Taupe is ideal for anyone seeking natural-looking, customizable brows—whether you have sparse, thin, or full brows, or need coverage for grays. It suits makeup beginners and pros who want a single pencil that builds from soft, subtle color to richer definition, and who appreciate added skincare-friendly ingredients in their brow routine.

Ingredients

HYDROGENATED COCO-GLYCERIDES, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, CERA ALBA/BEESWAX/CIRE D'ABEILLE, CERA MICROCRISTALLINA/MICROCRYSTALLINE WAX/CIRE MICROCRISTALLINE, TOCOPHERYL ACETATE, BHT, SERENOA SERRULATA FRUIT EXTRACT, BIOTIN, URTICA DIOICA (NETTLE) LEAF POWDER, EQUISETUM ARVENSE EXTRACT, LECITHIN, PANTOTHENIC ACID, CAMELLIA SINENSIS LEAF EXTRACT, VITIS VINIFERA (GRAPE) SEED EXTRACT, ASCORBIC ACID, RETINYL ACETATE, IRON OXIDES(CI 77492, CI 77499, CI 77491).