IT Cosmetics Brow Power Universal Eyebrow Pencil Universal Brunette — Oval Tip, Buildable Shade & Spoolie

IT Cosmetics Brow Power Universal Eyebrow Pencil in Universal Brunette is a pressure-responsive, oval-tipped brow pencil that creates natural, hair-like strokes and blends to match your brow color.

This pencil uses an exclusive oval tip that mimics real brow hairs and a buildable formula that darkens with firmer pressure, so one shade can flatter a wide range of hair colors while filling, defining, and conditioning brows. The product combines a precise pencil point with a spoolie for grooming, plus skin-nourishing ingredients such as biotin and saw palmetto for smoother-feeling brow hairs and conditioned skin.

How does the universal shade adapt to my natural brow color?

The formula is pressure-sensitive: light pressure deposits a softer, lighter tone while firmer strokes deliver a deeper pigment. That lets Universal Brunette work across a spectrum of brunette shades and help blend grays without needing multiple pencils.

• Oval tip creates thin, hair-like lines that vary with pressure
• Buildable pigment from light to deep with pencil pressure
• Covers grays while still appearing natural
• One shade replaces several fixed-tone pencils

Will this pencil stay put during a busy day?

The Brow Power formula is designed for long wear and resists smudging once set. Combined with careful application and the built-in spoolie for blending, it helps maintain a polished look from morning through evening.

• Budge-proof finish to minimize fading and transfer
• Long-wearing texture that adheres to skin and hair
• Spoolie blends strokes for even, natural coverage
• Suitable under brow gels or clear setting products

Does the pencil offer any skincare benefits for brows?

Yes — the formula contains biotin and saw palmetto alongside antioxidants to support healthier-looking brow hairs and conditioned skin in the brow area. These ingredients are included to help the eyebrow area appear fuller and feel nourished with regular use.

• Infused with biotin to support hair appearance
• Saw palmetto conditions skin at brow base
• Antioxidants help protect against visible environmental stressors
• Cosmetic formulation focused on appearance and comfort

How should I apply Universal Brunette for the most natural result?

Use light, feathery strokes along sparse areas, then blend with the spoolie to soften any harsh lines. Press more firmly only where you need deeper pigment; practice will help you find the right pressure for your hair color.

• Start with gentle, short strokes to mimic hairs
• Brush upward with the spoolie for shape and diffusion
• Use firmer pressure sparingly for depth and gray coverage
• Finish by blending edges for a natural finish

Who is this for: IT Cosmetics Brow Power Universal Eyebrow Pencil in Universal Brunette suits anyone who wants a single, versatile pencil to fill, shape, and subtly color brows — ideal for people with medium to dark brown hair, those covering gray hairs, and users who favor a natural, hair-like finish. It works well for beginners and experienced makeup users alike, especially if you prefer buildable pigment, a long-wear result, and a grooming spoolie built into the tool.

Ingredients

HYDROGENATED COCO-GLYCERIDES, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, CERA ALBA/BEESWAX/CIRE D'ABEILLE, CERA MICROCRISTALLINA/MICROCRYSTALLINE WAX/CIRE MICROCRISTALLINE, TOCOPHERYL ACETATE, BHT, SERENOA SERRULATA FRUIT EXTRACT, BIOTIN, URTICA DIOICA (NETTLE) LEAF POWDER, EQUISETUM ARVENSE EXTRACT, LECITHIN, PANTOTHENIC ACID, CAMELLIA SINENSIS LEAF EXTRACT, VITIS VINIFERA (GRAPE) SEED EXTRACT, ASCORBIC ACID, RETINYL ACETATE, IRON OXIDES(CI 77492, CI 77499, CI 77491).