E45 Emollient Shower Cream body wash for sensitive, dry & itchy skin — 6.8 fl oz, soap- and fragrance-free moisturizing cleanser

E45 Emollient Shower Cream is a fragrance- and soap-free body wash designed to gently cleanse and moisturize sensitive, dry, or itchy skin during your shower routine.

This shower cream combines mild cleansing agents with emollients to remove dirt without stripping natural oils. Dermatologically developed, it preserves the skin's natural pH and helps maintain the protective barrier while delivering immediate softness. The 6.8 fl oz pump-ready bottle is compact enough for daily use at home or travel, and the formula is suitable for the whole family, including young children from three months.

How does this shower cream avoid drying my skin?

The formula replaces harsh surfactants and strong fragrances with gentle cleansing agents and moisturizing ingredients that rinse away without leaving tightness. Petrolatum and isopropyl palmitate act as occlusive emollients to lock in moisture while glycerin attracts hydration back to the skin surface.

• Soap-free, fragrance-free cleansing that minimizes irritation
• Contains petrolatum and glycerin for moisture retention
• pH balanced to support the skin’s protective acid mantle

Can I use it on very sensitive or itchy skin?

Yes — the product was formulated specifically for sensitive, very dry and itchy skin types. Dermatological testing supports its use as a gentle daily cleanser that soothes and calms without aggressive ingredients commonly associated with irritation.

• Suitable for dry, itchy, and reactive skin
• Free from parabens and sulfates to reduce sensitizing exposures
• Recommended for children from three months under normal use

How should I use E45 Emollient Shower Cream for best results?

Apply the cream to wet skin and massage gently to cleanse, then rinse thoroughly with water and pat the skin dry. For added benefit, use immediately before applying an emollient moisturizer to seal in hydration, or use as a mild hand wash when needed.

• Use daily in place of soap to protect skin moisture
• Rinse and pat dry — follow with an emollient for longer-lasting hydration
• Works as a body wash and gentle hand cleanser

Is this safe for children and everyday family use?

The mild, non-irritating formulation makes it appropriate for family bathing routines, including infants from three months when used as directed. Avoid contact with the eyes and supervise young children in the bath to prevent slipping.

• Dermatologically tested for routine family use
• Clear directions: external use only and keep away from eyes
• Keep out of reach of children when not in use

Who is this for: E45 Emollient Shower Cream is aimed at people who need a gentle cleanser that supports skin hydration — those with dry, sensitive or itchy skin, caregivers seeking a child-safe wash, and anyone who prefers soap-free, fragrance-free personal care. If you want a shower product that cleans while helping preserve the skin’s natural barrier and pH, this compact 6.8 fl oz tube is an everyday option for home or travel. Follow safety directions to avoid slips and keep out of reach of young children.

Ingredients

Aqua, Petrolatum, Isopropyl Palmitate, Octyldodecanol, Sorbitan Stearate, Paraffinum Liquidum, Polysorbate 60, Glycerin, Butylene Glycol, Poloxamer 407, Chlorhexidine Digluconate, Acetic Acid, BHT