Davines medium-hold pliable paste for flexible styling — Natural finish, easy restyle (75 ml)

Davines This Is A Medium Hold Pliable Paste is a flexible styling paste that delivers medium hold with a natural, non-stiff finish. Made in Parma, Italy, this paste blends quality ingredients and performance to let you shape hair without sacrificing movement or shine. It’s formulated to provide control and texture while remaining easy to restyle and wash out, making it useful for everyday grooming and creative looks alike.

How does this paste control hair without feeling stiff?

The formula balances hold agents with pliable emollients so hair stays shaped yet soft to the touch. Instead of forming a rigid shell, the paste allows strands to move and bend while keeping the overall style intact.

• Medium-level polymers provide lasting structure without crunch.
• Lightweight oils and waxes preserve natural shine.
• Non-sticky texture enables finger styling and reworkability.

Can I use it on different hair lengths and types?

Yes — the paste adapts well to short crops, textured mids, and longer layered cuts. Amount and technique vary by hair density: small amounts for fine hair, more generous application for thick or coarse textures.

• Short hair: defines and separates for a structured finish.
• Medium hair: builds texture and controlled volume.
• Long hair: tames flyaways and shapes ends without weighing hair down.

How do I apply and remove this pliable paste?

Warm a pea-to-nickel-sized amount between your palms, then work through dry or slightly damp hair, concentrating where shape is needed. Rework by raking fingers through hair; wash out easily with your regular shampoo.

• Warm product in hands to increase spreadability.
• Apply in layers for gradual build-up of hold and texture.
• Rinses clean without heavy residue when shampooed.

What styling results can I expect during the day?

Expect defined separation, controlled volume, and a natural sheen that lasts without stiffness. The paste responds to touch, allowing occasional reshaping during the day without flaking.

• Natural-looking hold that retains movement.
• No sticky or tacky residue for comfortable wear.
• Easy to refresh by misting or working with fingers.

Who is this for? This Is A Medium Hold Pliable Paste is designed for anyone who wants controlled, adaptable styling with a natural finish — ideal for people who switch between polished and textured looks, professional stylists seeking a reliable working paste, and daily users who want an easy-to-manage product that washes out cleanly. Favored by those who appreciate Davines’ commitment to blending high-quality ingredients with sustainable practices, it suits all genders and a broad range of hair textures when used in appropriate amounts.

• Key features: medium hold, flexible workability, easy removal.
• Made in Italy by Davines — emphasis on quality and sustainability.

Ingredients

AQUA / WATER / EAU, PROPYLENE GLYCOL, VP/VA COPOLYMER, ISOHEXADECANE, CERESIN, HYDROGENATED CASTOR OIL, CETEARETH-20, OLETH -5, CETEARETH-2, RICINUS COMMUNIS SEED OIL / RICINUS COMMUNIS (CASTOR) SEED OIL, VINYL CAPROLACTAM/VP/DIMETHYLAMINOETHYL METHACRYLATE COPOLYMER, PARFUM / FRAGRANCE, POLYACRYLAMIDE, ETHYLHEXYL METHOXYCINNAMATE, CAPRYLYL GLYCOL, BENZYL ALCOHOL, C13-14 ISOPARAFFIN, PEG-45M, PPG-15 STEARYL ETHER, CAPRYLHYDROXAMIC ACID, LAURETH-7, GLYCERIN, COPERNICIA CERIFERA CERA / COPERNICIA CERIFERA (CARNAUBA) WAX / CIRE DE CARNAUBA, LINALOOL, LIMONENE, CITRIC ACID, SILICA.

FAQ

Q: Is this paste good for fine hair?

A: Yes. Use a pea-sized amount, warm between palms, and apply lightly to avoid weighing fine hair down.

Q: Does it wash out easily?

A: Yes. The paste rinses clean with regular shampoo and doesn’t leave heavy residue.