KEVIN.MURPHY Young.Again.Wash moisturising anti-ageing shampoo 8.4 fl oz — hydration & frizz control

KEVIN.MURPHY YOUNG.AGAIN.WASH is a moisturising, anti-ageing shampoo formulated to restore softness, manageability and youthful bounce to dry, brittle or ageing hair.

This salon-grade shampoo combines hydrating amino acids and botanicals to cleanse while improving texture and shine. It’s designed for hair that has lost elasticity, looks dull, or feels fragile, delivering controlled foam and conditioning during each wash. Free from sulphates and parabens, the formula focuses on nourishment and frizz control without harsh detergents.

How does YOUNG.AGAIN.WASH help hair feel less brittle?

The formula rebuilds surface strength and improves slip so strands move more easily and resist breakage. Amino acids support the hair’s protein structure while emollients smooth the cuticle for less friction and tangling.

• Amino acids to help reinforce weakened fibers
• Baobab seed oil for deep nourishment and improved elasticity
• Lotus flower extract for added softness and manageability

Will this shampoo reduce frizz and add shine?

Yes—YOUNG.AGAIN.WASH lifts surface roughness and tames flyaways for a more defined appearance. The conditioning blend helps the cuticle lie flatter, which enhances light reflection and visible shine without weighing hair down.

• Light conditioning agents for smoother cuticle alignment
• Frizz control that preserves natural movement
• Gentle surfactants that cleanse without stripping moisture

Is YOUNG.AGAIN.WASH safe for coloured or chemically-treated hair?

The sulphate- and paraben-free formula is generally kinder to colour and chemically-treated hair than harsher cleansers. It focuses on hydration and repair, so it’s suitable as part of a maintenance routine for treated hair when paired with colour-safe products.

• No sulphates to reduce unnecessary colour fade
• Formulated to boost hydration after chemical services
• Cruelty-free and salon-quality ingredients

How should I use this shampoo for best results?

Apply to wet hair and massage gently to build a light lather, concentrating on roots and mid-lengths; rinse and repeat if hair is very dry or product-heavy. Follow with a conditioning treatment or KEVIN.MURPHY YOUNG.AGAIN mask for deeper repair.

• Use warm water to open the cuticle before applying
• Pair with a leave-in or mask for intensive hydration
• Frequency: as needed based on oiliness and styling routine

Who is this for: YOUNG.AGAIN.WASH is aimed at people with ageing, dry or fragile hair who want a gentle yet effective cleanse that restores bounce and softness. It suits anyone seeking a salon-quality, cruelty-free shampoo that prioritises hydration and frizz control without sulphates or parabens—especially those using heat tools, colour services, or styling products that leave hair feeling depleted.

Ingredients

INGREDIENTS: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii Butter, Oryza Sativa Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein, Bromelain, Papain, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Propylene Glycol Dicaprylate/Dicaprate, Polyquaternium-37, Silicone Quaternium-16,