IT Cosmetics Superhero Eyeshadow Stick, Transformative Taupe — Matte, Waterproof & Long-Wear Primer

This retractable shadow stick combines a creamy glide with matte payoff for a fuss-free eye look. Designed to layer and blend easily, the Superhero formula aims to deliver all-day wear without settling into fine lines. Transformative Taupe is a neutral matte taupe that works as a single-stroke wash, a crease shade, or a smudged liner for versatile eye looks.

How will this shadow stick perform on oily or hooded lids?

The formula includes a primer-like texture that adheres to lid skin and resists creasing, making it suitable for oily or hooded eyes. Its waterproof finish helps reduce transfer and fade through the day, so your color stays put longer.

• Built-in primer effect for crease resistance
• Waterproof finish to minimize smudging
• No-tug glide prevents dragging over delicate lids

What is the best way to apply and blend Transformative Taupe?

Apply directly from the stick to deposit color, then soften edges with fingertips, a brush, or a sponge for a seamless finish. The creamy texture becomes more set as it dries, so work quickly when you want a soft blended wash and use brief strokes for precision lining.

• Swipe onto lid for one-and-done color
• Blend with finger or fluffy brush for soft gradients
• Use along lashline for a smudged liner effect

What ingredients and eye benefits are included?

The stick is formulated with conditioning actives intended to support a comfortable wear experience around the eye area. While not a treatment product, it contains peptides, collagen-derived ingredients, and caffeine — chosen to soothe and help skin appear smoother during wear.

• Tri-peptide complex for a conditioned feel
• Hydrolyzed collagen for a plumping texture effect
• Caffeine to refresh the eyelid area during application

How long will one stick last and how portable is it?

The twist-up tube is travel-friendly and protected by a secure cap, making it convenient to carry for touch-ups. Longevity depends on frequency of use, but a single stick typically supplies many applications because a little product covers a full lid.

• Retractable design prevents waste and mess
• Compact size fits into makeup bags and pockets
• Multiple looks from one stick — wash, crease, or liner

Who is this for: Ideal for anyone seeking a low-fuss, long-wearing matte shadow in a neutral taupe tone — especially busy mornings, travel, or those with sensitive, oily, or hooded eyelids who want crease-resistant color without layering multiple products.

How to finish your look: Pair Transformative Taupe with a gel liner and volumizing mascara for lift and definition, or add a shimmer shade on the center lid for evening glam. Store upright with the cap closed to protect the tip and twist back down when not in use.

Note: For best results, allow a few seconds after blending for the formula to set. Avoid contact with water immediately after application to preserve the waterproof finish.

Ingredients

METHYL TRIMETHICONE, TRIMETHYLSILOXYSILICATE, OCTYLDODECANOL, POLYETHYLENE, SORBITAN OLIVATE, SYNTHETIC WAX, CALCIUM ALUMINUM BOROSILICATE, TRIETHOXYCAPRYLYLSILANE, DISTEARDIMONIUM HECTORITE, ETHYLENE/PROPYLENE COPOLYMER, PROPYLENE CARBONATE, AQUA / WATER / EAU, GLYCERIN, TIN OXIDE, BUTYLENE GLYCOL, CETEARETH-25, TOCOPHEROL, CAFFEINE, SODIUM HYALURONATE, ASCORBIC ACID, HYDROLYZED COLLAGEN, CETYL ALCOHOL, CARBOMER, SODIUM LACTATE, PHENOXYETHANOL, CERAMIDE NP, BEHENIC ACID, CHOLESTEROL, POLYSORBATE 20, CERAMIDE NS, ETHYLHEXYLGLYCERIN, CERAMIDE AP, CERAMIDE EOP, CERAMIDE EOS, CAPROOYL PHYTOSPHINGOSINE, CAPROOYL SPHINGOSINE, ASCORBYL PALMITATE, PALMITOYL TRIPEPTIDE-1, PALMITOYL TETRAPEPTIDE-7, [+/-: CI 77891 / TITANIUM DIOXIDE, CI 77491, CI 77492, CI 77499 / IRON OXIDES, MICA].