Bobbi Brown Vitamin Enriched Smoothing Serum — 1 fl oz, Overnight Hydrating & Brightening Treatment

Bobbi Brown Vitamin Enriched Smoothing Serum is an overnight, fast-absorbing face serum that hydrates, smooths texture, and visibly brightens skin tone while prepping the surface for easier makeup application.

This lightweight, milky serum blends niacinamide, vitamin C, and a HydroGlow Fruit Complex to deliver immediate moisture and a dewy finish by morning. Formulated to support long-term hydration and evening of skin tone, it also carries a bright citrus scent from grapefruit and geranium oils to refresh your nighttime routine.

How does this serum hydrate and improve skin texture?

The formula combines humectant and skin-conditioning actives that attract and retain moisture while helping to smooth the skin’s surface. Fast-absorbing and milky in feel, it layers under night creams or alone for sustained hydration overnight.

• Niacinamide (Vitamin B3) supports long-term moisture retention.
• HydroGlow Fruit Complex and cactus flower deliver lasting hydration and a hydrated sheen.
• Light resurfacing agents help the skin look softer and more even.

Will this serum help brighten dark spots and dullness?

Vitamin C is included to address dullness and support gradual brightening over time. Consumer testing reported visible improvement in skin brightness, making this serum a useful step for evening tone when used consistently.

• Stable vitamin C derivative targets overall radiance.
• Niacinamide can help reduce the appearance of uneven tone with continued use.
• Regular application contributes to a fresher, more luminous look.

How quickly will I see results on makeup application and skin finish?

In consumer studies, a high percentage of users noted the serum created a smoother surface that made makeup apply more evenly after short-term use. The lightweight texture helps makeup sit on the skin rather than cling to dry patches.

• Fast-absorbing milky texture smooths skin for makeup application.
• Leaves a hydrated, slightly dewy canvas for foundation and concealer.
• Can be used under moisturizers or primer to boost finish.

What key ingredients are included and what do they do?

The formulation features a blend of ten skin-supporting ingredients chosen to hydrate, soothe, and refine skin appearance without heavy residue. These ingredients work together to provide both immediate and cumulative benefits over weeks of regular use.

• Niacinamide — improves long-term hydration and helps even skin tone.
• Vitamin C — targets dullness and supports brighter-looking skin over time.
• Hyaluronic Acid, HydroGlow Fruit Complex, and Shea Butter — add and lock in moisture.
• Botanical oils and Lactobacillus Ferment — contribute nourishing and soothing support.

Who is this for: Ideal for anyone seeking a lightweight, overnight serum that delivers extra moisture, a dewy finish, and gradual improvements to texture and brightness. Suitable for most skin types looking for boostable hydration under nighttime skincare or as part of a makeup-prep routine; those with very sensitive or reactive skin should patch-test first due to fragrance.

Ingredients

Ingredients: Water Aqua Eau, Olea Europaea (olive) Fruit Oil, Butylene Glycol, Methyl Gluceth-20, Butyrospermum Parkii (shea) Butter, Bis-peg-18 Methyl Ether Dimethyl Silane, Ascorbyl Glucoside, Potassium Cetyl Phosphate, Tocopheryl Acetate, Niacinamide, Pyrus Malus (apple) Fruit Extract, Lens Esculenta (lentil) Fruit Extract, Citrullus Lanatus (watermelon) Fruit Extract, Passiflora Edulis Seed Oil, Glycereth-26, Acetyl Glucosamine, Lactobacillus Ferment, Glycerin, Hydrogenated Palm Glycerides, Hydrogenated Polydecene, Sigesbeckia Orientalis (st. Paul's Wort) Extract, Caprylyl Glycol, Caffeine, Cholesterol, Ethylhexylglycerin, Sodium Hyaluronate, Whey Protein Lactis Protein Protéine Du Petit-lait, Citrus Grandis (grapefruit) Peel Oil, Pelargonium Graveolens (geranium) Flower Oil, Glycyrrhiza Glabra (licorice) Root Extract, Sodium Lactate, Zea Mays (corn) Oil, Sodium Pca, Laminaria Digitata Extract, Beta-carotene, Serine, Glutamic Acid, Cereus Grandiflorus (cactus) Flower Extract, Acetyl Hexapeptide-8, Aspartic Acid, Leucine, Alanine, Lysine, Arginine, Tyrosine, Phenylalanine, Threonine, Valine, Proline, Isoleucine, Histidine, Magnesium Ascorbyl Phosphate, Polyacrylate Crosspolymer-6, Polysorbate 20, Peg-8, Sodium Hydroxide, Ppg-5-ceteth-20, Jojoba Wax Peg-120 Esters, Acrylates/c10-30 Alkyl Acrylate Crosspolymer, Citric Acid, Panthenol, Sodium Benzoate, Glycine, Limonene, Citronellol, Geraniol, Linalool, Citral, Sodium Citrate, Disodium Edta, Bht, Ethylbisiminomethylguaiacol Manganese Chloride, Potassium Sorbate, Phenoxyethanol ILN99723 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.