{"product_id":"too-faced-born-this-way-liquid-foundation-medium-to-full-coverage-hydrating-oil-free-1-01-fl-oz","title":"Too Faced Born This Way Liquid Foundation — Medium-to-Full Coverage, Hydrating \u0026 Oil‑Free, 1.01 fl. oz.","description":"\u003cp\u003e\u003cstrong\u003eBorn This Way Liquid Foundation by Too Faced is a weightless, hydrating longwear foundation that gives natural-looking medium-to-full coverage and 24-hour wear.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis reformulated bestseller blurs the line between makeup and skin, offering a natural finish that resists sweat, humidity and transfer. The oil-free, non-caking texture is designed to look photo-ready while helping even skin tone and reduce the appearance of pores. Packaged in a 1.01 fl. oz. pump bottle, it’s vegan and cruelty-free, making it a practical daily foundation for a wide range of skin types and occasions.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this foundation achieve a natural look without feeling heavy?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula balances hydrating ingredients with a lightweight, breathable base so it sits close to skin rather than masking it. Micro-blurring pigments and a non-streak formula create visible coverage without a cakey finish, keeping skin looking like skin throughout the day.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eWeightless, hydrating texture that layers easily\u003c\/li\u003e\n  \u003cli\u003eMicro-blur pigments to minimize pores and uneven tone\u003c\/li\u003e\n  \u003cli\u003eNon-caking, non-streaking formula for smooth application\u003c\/li\u003e\n  \u003cli\u003eDesigned to appear natural in photos and real life\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this foundation stay put through long days, sweat, and humidity?\u003c\/h3\u003e\n\n\u003cp\u003eYes — the formulation is engineered for extended wear and environmental resistance. It’s waterproof, sweat- and humidity-proof, and described as all-day fadeproof and crease-proof, so it maintains coverage during long or active days.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e24-hour wear performance for long events\u003c\/li\u003e\n  \u003cli\u003eTransfer resistant to minimize rub-off on clothing\u003c\/li\u003e\n  \u003cli\u003eFade- and crease-resistant for consistent coverage\u003c\/li\u003e\n  \u003cli\u003ePhoto-friendly finish that holds up under flash\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much coverage does it provide and how should I apply it?\u003c\/h3\u003e\n\n\u003cp\u003eBorn This Way delivers medium-to-full coverage that can be sheered out or built up depending on the amount used. Apply a small pump with a sponge, brush, or fingertips and blend outward; add thin layers to increase coverage while preserving the natural finish.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eStart with one pump for light-medium coverage\u003c\/li\u003e\n  \u003cli\u003eLayer thinly to reach medium-to-full results\u003c\/li\u003e\n  \u003cli\u003eBlend with a damp sponge or dense brush for seamless finish\u003c\/li\u003e\n  \u003cli\u003eSuitable for spot coverage or all-over wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin types and concerns does this foundation address?\u003c\/h3\u003e\n\n\u003cp\u003eThe oil-free, hydrating formulation suits many skin types, including normal, combination, and oily skin that want hydration without greasiness. It reduces the look of pores and evens skin tone, making it a good option for those seeking a polished yet natural everyday base.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eHydrating but oil-free for balanced moisture\u003c\/li\u003e\n  \u003cli\u003eBlurs pores and improves overall skin tone appearance\u003c\/li\u003e\n  \u003cli\u003eVegan and cruelty-free formulation\u003c\/li\u003e\n  \u003cli\u003eAvailable in a wide shade range to match many skin tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This foundation is aimed at anyone who wants medium-to-full, photo-ready coverage without a heavy or mask-like feel — ideal for long workdays, events, or everyday wear. It suits people who value hydrating yet oil-free products, need fade- and transfer-resistance, and prefer vegan, cruelty-free cosmetics. If you want a buildable, natural-looking base that performs in heat and humidity, this product is designed for you.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water Aqua Eau, Dimethicone, Coco-caprylate\/caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl Peg\/ppg-10\/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+\/- Titanium Dioxide (ci 77891), Iron Oxides (ci 77491), Iron Oxides (ci 77492), Iron Oxides (ci 77499)] ILN53753 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Born This Way foundation suitable for oily skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s oil-free and hydrating, formulated to control shine while providing medium-to-full, buildable coverage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the wear last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The foundation is designed for 24-hour wear and resists sweat, humidity, transfer, and creasing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Too Faced","offers":[{"title":"Default Title","offer_id":67554637611178,"sku":"B0F8JJ2W9T","price":108.21,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/8989\/6874\/files\/too-faced-born-this-way-front-packaging_40db87fa-36fe-47b7-ad4e-d2fe785c21e1.jpg?v=1790911849","url":"https:\/\/opulora.ca\/products\/too-faced-born-this-way-liquid-foundation-medium-to-full-coverage-hydrating-oil-free-1-01-fl-oz","provider":"OPULORA","version":"1.0","type":"link"}