{"product_id":"tenax-water-based-matte-pomade-medium-hold-4-2-oz-natural-no-shine-finish-easy-washout","title":"Tenax Water-Based Matte Pomade — Medium Hold 4.2 oz, Natural No-Shine Finish \u0026 Easy Washout","description":"\u003cstrong\u003eTenax Water Based Matte Pomade is a water-soluble styling paste that gives medium-strong hold with a natural, no-shine finish.\u003c\/strong\u003e\n\n\u003cp\u003eCrafted by the same Italian family behind Proraso, this pomade blends professional barbershop knowledge into a water-based formula that structures hair without stiffness or gloss. It’s designed to shape and control a range of men's hairstyles while remaining easy to apply, restyle, and wash out. The matte result keeps looks modern and understated, and the product is free from parabens and mineral oil and always cruelty-free.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this pomade hold my hair throughout the day?\u003c\/h3\u003e\n\u003cp\u003eThe Tenax matte pomade delivers a medium-strong hold (rated 7\/10) that secures styles without feeling rock-hard. It locks shape while allowing natural movement so hair doesn’t look plastered down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFirm but flexible control for most short-to-medium lengths\u003c\/li\u003e\n  \u003cli\u003eResists light humidity without heavy build-up\u003c\/li\u003e\n  \u003cli\u003eEasy to refresh with a fingertip rework during the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product leave hair greasy or shiny?\u003c\/h3\u003e\n\u003cp\u003eNo—this formulation produces a true matte finish, so hair appears textured and natural rather than glossy. The water-based base avoids oily residues common in heavier pomades.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eZero-shine matte result for understated styles\u003c\/li\u003e\n  \u003cli\u003eNo mineral oil to weigh hair down\u003c\/li\u003e\n  \u003cli\u003eSoft-to-the-touch feel after application\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and remove Tenax matte pomade?\u003c\/h3\u003e\n\u003cp\u003eWork a small amount between palms until softened, then distribute through dry or slightly damp hair and style as desired. Because it’s water-soluble, it rinses cleanly with warm water and standard shampoo.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm between hands for smooth spreadability\u003c\/li\u003e\n  \u003cli\u003eApply starting at roots for control or mid-lengths for texture\u003c\/li\u003e\n  \u003cli\u003eWashes out without heavy scrubbing thanks to water solubility\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this pomade different from other matte products?\u003c\/h3\u003e\n\u003cp\u003eTenax combines barber-tested performance with a gentle, modern ingredient profile: no parabens, no mineral oil, and always cruelty-free. The result is professional-grade control that respects hair texture and daily grooming habits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDeveloped by Italian barbers with generational expertise\u003c\/li\u003e\n  \u003cli\u003eBalanced hold suitable for many hair types and styles\u003c\/li\u003e\n  \u003cli\u003eManufactured in Italy under quality standards\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This pomade is ideal for men seeking a smart, natural-looking hold—perfect for textured crops, pompadours with a soft finish, short quiffs, and everyday tidy styles. It’s a good pick if you want reliable control without shine, prefer water-soluble products, and care about ingredient transparency and cruelty-free sourcing.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tenax Water Based Matte Pomade easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—its water-based formula rinses clean with warm water and regular shampoo.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types work best with this pomade?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best for short to medium hair needing texture and medium hold without shine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tenax","offers":[{"title":"Default Title","offer_id":67548983722154,"sku":"B07HJM86WQ","price":54.8,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/8989\/6874\/files\/tenax-front-packaging.jpg?v=1790812745","url":"https:\/\/opulora.ca\/products\/tenax-water-based-matte-pomade-medium-hold-4-2-oz-natural-no-shine-finish-easy-washout","provider":"OPULORA","version":"1.0","type":"link"}