{"product_id":"schwarzkopf-professional-igora-royal-permanent-hair-colour-9-7-very-light-blonde-60ml-warm-tone-glossy-shine","title":"Schwarzkopf Professional IGORA Royal permanent hair colour 9-7 Very Light Blonde 60ml — warm tone, glossy shine","description":"\u003cstrong\u003eSchwarzkopf IGORA Royal 9-7 Very Light Blonde is a professional permanent hair colour in a warm very-light-blonde shade, formulated to deliver vivid fashion colour and up to 70% grey coverage with intense shine.\u003c\/strong\u003e\n\n\u003cp\u003eThis 60ml tube from Schwarzkopf Professional is part of the IGORA Royal range, created for stylists and at-home colourists who want predictable, fashion-forward blonde results. The 9-7 shade sits in the light blonde spectrum with warm undertones, designed to boost shine and refresh faded tones while delivering reliable coverage on natural or previously coloured hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does IGORA Royal 9-7 perform on natural and previously coloured hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula is engineered for consistent lift and deposit, so it works well on both natural virgin hair and hair that has been coloured before. Colourists use IGORA Royal to blend or neutralise tones, and to refresh very light blonde shades without excessive brassiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSuitable for full-head application or strategic streaking\u003c\/li\u003e\n  \u003cli\u003eDesigned for predictable lightening and tone control\u003c\/li\u003e\n  \u003cli\u003eBlends up to 70% white or grey hair for a uniform finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect for shine and tone?\u003c\/h3\u003e\n\u003cp\u003eIGORA Royal 9-7 is formulated for an intense glossy finish and clear, fashion-oriented tone. The pigments are designed to sit evenly in the hair fibre, producing a vibrant, reflective surface when processed correctly and followed by proper aftercare.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreates a luminous, glossy appearance on light blonde bases\u003c\/li\u003e\n  \u003cli\u003eWarm undertones give a natural, fashion-forward blonde look\u003c\/li\u003e\n  \u003cli\u003eWorks best with Schwarzkopf recommended developer and sulfate-free aftercare\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much grey coverage does this shade provide and when is it best used?\u003c\/h3\u003e\n\u003cp\u003eShade 9-7 offers up to 70% coverage of white or grey hair when applied per Schwarzkopf directions. It is ideal for clients with scattered greys or those seeking a softer blend rather than full concealment of very resistant white hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 70% coverage on light to medium-resistant greys\u003c\/li\u003e\n  \u003cli\u003eUse higher coverage shades or corrective services for fully resistant white hair\u003c\/li\u003e\n  \u003cli\u003eBest applied by a trained colourist for even results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I mix and apply this 60ml professional tube?\u003c\/h3\u003e\n\u003cp\u003eFollow Schwarzkopf IGORA Royal mixing ratios and processing times for safe, repeatable results. Typical practice is to mix the tube with the recommended developer strength, apply evenly, and monitor to achieve the desired tone and level of lift.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMix with the Schwarzkopf-recommended developer at specified ratio\u003c\/li\u003e\n  \u003cli\u003eApply to clean, dry hair or follow a colourist’s pre-lightening plan\u003c\/li\u003e\n  \u003cli\u003eRinse, shampoo with a colour-safe formula, and condition for shine retention\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? IGORA Royal 9-7 Very Light Blonde 60ml is aimed at professional stylists and experienced home colourists seeking a warm, fashion-forward very-light-blonde tone with glossy finish and reliable coverage. Choose this shade when you want vivid blonde results, improved shine, and up to 70% blending of white hair. For complex lifts, resistant grey, or corrective work, pair with salon pre-lightening services and professional guidance to ensure the best outcome.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can IGORA Royal 9-7 cover grey hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it provides up to 70% coverage on white and grey hair, best for scattered greys or blending rather than fully resistant white hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What developer should I use with this 60ml tube?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use the Schwarzkopf-recommended developer strength and follow the mix ratio on the technical instructions for predictable lift and tone.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":67548480536746,"sku":"B00BW4OQNK","price":53.73,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/8989\/6874\/files\/schwarzkopf-igora-royal-9-7-tube-front.jpg?v=1790804330","url":"https:\/\/opulora.ca\/products\/schwarzkopf-professional-igora-royal-permanent-hair-colour-9-7-very-light-blonde-60ml-warm-tone-glossy-shine","provider":"OPULORA","version":"1.0","type":"link"}