{"product_id":"kevin-murphy-colour-protecting-shampoo-everlasting-colour-wash-8-4-fl-oz-sulphate-paraben-free-ph-balanced","title":"KEVIN.MURPHY colour-protecting shampoo EVERLASTING.COLOUR WASH 8.4 fl oz — sulphate- \u0026 paraben-free, pH-balanced","description":"\u003cp\u003e\u003cstrong\u003eKEVIN.MURPHY EVERLASTING.COLOUR WASH is a colour-protecting shampoo that gently cleanses, seals the hair cuticle, and helps defend colour against mineral buildup for longer-lasting vibrancy.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eEvery time you wash colour-treated hair you risk fading, stripping, or dullness — especially in areas with hard water or mineral-rich supplies. EVERLASTING.COLOUR WASH is formulated with a balanced acidic pH and free from sulphates and parabens so it cleanses without aggressively removing colour molecules. Its gentle, protective action helps maintain shine and manageability while reducing the visual effects of mineral accumulation that can make colour look flat or brassy.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo protect colour during regular washes?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses a pH that helps close the hair cuticle after cleansing, which limits colour loss and reflects light for improved shine. Rather than stripping with harsh detergents, it removes impurities and mineral deposits while preserving the pigments laid down by your colour service.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003epH-balanced cleansing supports closed cuticles and colour retention\u003c\/li\u003e\n  \u003cli\u003eSulphate- and paraben-free surfactants clean gently\u003c\/li\u003e\n  \u003cli\u003eRemoves hard-water minerals that can dull tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill EVERLASTING.COLOUR WASH make my coloured hair feel dry or heavy?\u003c\/h3\u003e\n\u003cp\u003eNo — the shampoo is designed to cleanse without dehydrating hair. Its mild formulation helps maintain natural moisture levels and leaves hair soft, detangled, and ready for conditioner or styling products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGently lifts dirt and styling residue without roughening the fiber\u003c\/li\u003e\n  \u003cli\u003eHelps preserve hydration so hair remains smooth and manageable\u003c\/li\u003e\n  \u003cli\u003eLightweight finish prevents weighing down fine, coloured hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan this shampoo address issues from hard water or mineral build-up?\u003c\/h3\u003e\n\u003cp\u003eYes — the product targets mineral accumulation that often causes colour to look lifeless or uneven. Regular use reduces the visual impact of mineral deposits, helping tones stay truer between salon visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFormulated to limit mineral-related dulling and discoloration\u003c\/li\u003e\n  \u003cli\u003eHelps restore clarity and brightness to colour-treated strands\u003c\/li\u003e\n  \u003cli\u003eWorks as a preventive step before toners or colour-refresh treatments\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I incorporate EVERLASTING.COLOUR WASH into my colour-care routine?\u003c\/h3\u003e\n\u003cp\u003eUse this shampoo as your regular cleansing step for coloured hair, pairing it with a colour-preserving conditioner or treatment from KEVIN.MURPHY for enhanced longevity. For best results, apply evenly to wet hair, massage gently to activate the formula, then rinse thoroughly and follow with a conditioner focusing on ends.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, massage, rinse; repeat if needed for heavy styling product build-up\u003c\/li\u003e\n  \u003cli\u003eFollow with a colour-protecting conditioner or leave-in treatment\u003c\/li\u003e\n  \u003cli\u003eUse consistently to minimize fading and mineral-related dullness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: EVERLASTING.COLOUR WASH is aimed at anyone with colour-treated hair who wants a gentle, performance-focused shampoo that preserves tone and shine. It suits salon-coloured and at-home dyed hair, those living in hard-water areas, and anyone avoiding sulphates and parabens. If you want to protect your investment in colour while keeping hair soft, manageable, and vibrant, this shampoo integrates easily into a colour-care routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf\/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii Butter, Oryza Sativa Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein, Bromelain, Papain, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Propylene Glycol Dicaprylate\/Dicaprate, Polyquaternium-37, Silicone Quaternium-16,\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is EVERLASTING.COLOUR WASH safe for all colour types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's formulated for colour-treated hair, suitable for permanent, demi, and semi-permanent colours without sulphates or parabens.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use at every wash for ongoing colour protection. Pair with a KEVIN.MURPHY conditioner for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KEVIN.MURPHY","offers":[{"title":"Default Title","offer_id":67555074179242,"sku":"B0B12WSHDP","price":115.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/8989\/6874\/files\/kevin-murphy-everlasting-colour-wash-front-bottle.jpg?v=1790922895","url":"https:\/\/opulora.ca\/products\/kevin-murphy-colour-protecting-shampoo-everlasting-colour-wash-8-4-fl-oz-sulphate-paraben-free-ph-balanced","provider":"OPULORA","version":"1.0","type":"link"}