{"product_id":"joico-defy-damage-protective-shield-heat-protectant-spray-3-4-fl-oz-uv-breakage-protection","title":"Joico Defy Damage Protective Shield heat-protectant spray — 3.4 fl oz, UV \u0026 breakage protection","description":"\u003cp\u003e\u003cstrong\u003eJoico Defy Damage Protective Shield is a lightweight pre-styling mist that shields hair from heat, UV and environmental stress while helping hair resist breakage and color fade.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eEveryday styling, sun exposure and pollution can weaken hair over time. Joico's Defy Damage Protective Shield is formulated to be sprayed on damp or dry hair before using hot tools or sun exposure, reinforcing strands both inside and out so hair looks smoother, shinier and more resilient. The salon-grade formula is made to integrate into your routine without weighing hair down or leaving residue.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product reduce breakage during heat styling?\u003c\/h3\u003e\n\u003cp\u003eThe spray forms a protective layer that helps hair withstand the mechanical and thermal stresses of blow-drying, flat ironing and curling. By strengthening the hair’s structure and smoothing the cuticle, it lowers the chance of combing or styling breakage on compromised strands.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on towel-dried or dry hair before applying heat tools.\u003c\/li\u003e\n  \u003cli\u003eLightweight film helps hair tolerate higher temperatures with less damage.\u003c\/li\u003e\n  \u003cli\u003eWorks on color-treated and chemically processed hair to support strand integrity.\u003c\/li\u003e\n  \u003cli\u003eNon-greasy finish preserves natural movement and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan it help keep color looking fresh?\u003c\/h3\u003e\n\u003cp\u003eThe formula includes ingredients that protect hair from UV-related fading and environmental stresses that accelerate color loss. Regular use before heat styling and sun exposure helps maintain vibrancy and reduce the rate of color fade between salon visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShields hair from UV and pollution that strip color intensity.\u003c\/li\u003e\n  \u003cli\u003eApplied pre-styling to lock in tone and sheen.\u003c\/li\u003e\n  \u003cli\u003eCompatible with permanent, semi-permanent and demi-permanent color services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use Joico Defy Damage Protective Shield in my routine?\u003c\/h3\u003e\n\u003cp\u003eSpray evenly onto damp or dry hair prior to blow-drying, flat-ironing or curling. Comb through to distribute the mist from roots to ends, then style as usual—no need to rinse. For prolonged sun exposure, reapply lightly to exposed lengths.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShake bottle and hold 6–8 inches from hair when spraying.\u003c\/li\u003e\n  \u003cli\u003eUse a comb or fingers to ensure full coverage before heat application.\u003c\/li\u003e\n  \u003cli\u003eReapply on dry hair for additional UV protection during outdoor activities.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results should I expect with regular use?\u003c\/h3\u003e\n\u003cp\u003eWith consistent application, hair appears smoother, reflects more shine and is less prone to snapping under heat and mechanical stress. Joico reports that hair becomes up to 4X more resistant to breakage during styling, while color endurance and overall manageability improve.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eReduced combing and styling breakage on damaged hair.\u003c\/li\u003e\n  \u003cli\u003eImproved shine and a softer finish without heaviness.\u003c\/li\u003e\n  \u003cli\u003eNoticeable protection against environmental and UV-related fading.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Joico Defy Damage Protective Shield suits anyone who styles with heat, spends time outdoors, or wants to extend the life of salon color. It's especially helpful for weakened, color-treated or frequently styled hair that needs an invisible, lightweight defense to preserve strength, shine and tone between treatments.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eJoico’s exclusive SmartRelease Technology, Protective Lipid, Moringa Seed Oil, Arginine INGREDIENTS: Water\/Aqua\/Eau, Dimethicone, Cetearyl Alcohol, Behentrimonium Chloride, Cinnamidopropyltrimonium Chloride, C12-15 Alkyl Benzoate, Myristyl Alcohol, Cocos Nucifera (Coconut) Oil, Moringa Oleifera Seed Oil, Arginine, Avena Sativa (Oat) Peptide, Phosphatidylcholine, Rosa Canina Fruit Oil, Tocopherol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Silicone Quaternium-16, Aminopropyl Dimethicone, Disodium EDTA, Trimethylsiloxyamodimethicone, Dipropylene Glycol, Undeceth-11, Steartrimonium Chloride, C10-40 Isoalkylamidopropylethyldimonium Ethosulfate, PEG-4 Laurate, Butyloctanol, C11-15 Pareth-7, Citric Acid, Undeceth-5, C12-16 Pareth-9, Glycerin, Trideceth-12, PEG-6 Methyl Ether Dimethicone, Aminomethyl Propanol, Isopropyl Alcohol, Phenoxyethanol, Iodopropynyl Butylcarbamate, Citronellol, Alpha-Isomethyl Ionone, Limonene, Fragrance\/Parfum.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: When should I apply Defy Damage Protective Shield?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Spray on damp or dry hair before using heat tools; reapply lightly for prolonged sun exposure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula helps protect against color fade and is compatible with color-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":67553083490474,"sku":"B07NXVWVG2","price":77.82,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/8989\/6874\/files\/joico-defy-damage-front-3-4oz.jpg?v=1790885331","url":"https:\/\/opulora.ca\/products\/joico-defy-damage-protective-shield-heat-protectant-spray-3-4-fl-oz-uv-breakage-protection","provider":"OPULORA","version":"1.0","type":"link"}