{"product_id":"it-cosmetics-do-it-all-radiant-concealer-230-light-medium-neutral-medium-coverage-hydrating-brightener","title":"IT Cosmetics Do It All Radiant Concealer — 230 Light Medium Neutral, Medium Coverage Hydrating Brightener","description":"\u003cp\u003e\u003cstrong\u003eDo It All Radiant Concealer is a silky, creaseless medium-coverage concealer plus multivitamin serum that brightens, hydrates and smooths skin for a radiant finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis multi-tasking concealer from IT Cosmetics blends skincare ingredients with reliable makeup coverage. Formulated to plump and hydrate while concealing, it delivers a luminous medium coverage that resists creasing and layers easily over bare skin or foundation. The 230 Light Medium Neutral shade is crafted to neutralize mild undertone variations while providing a natural, glow-forward look.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this concealer fit into my daily routine?\u003c\/h3\u003e\n\u003cp\u003eUse it as a spot concealer for under-eye circles, a targeted brightener on high points, or a light all-over base for days you want minimal makeup. The soft-tip applicator allows precise placement and simple buildability so you can control coverage without a heavy feel.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply 1 click for spot coverage, 3 clicks for all-over use.\u003c\/li\u003e\n  \u003cli\u003eBlend with fingertips or a small synthetic brush for seamless edges.\u003c\/li\u003e\n  \u003cli\u003ePairs with IT Cosmetics complexion brushes for targeted or full-face application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it crease or settle into fine lines?\u003c\/h3\u003e\n\u003cp\u003eThe formula contains soft-focus powders and amino-acid coated pigments to minimize creasing while smoothing skin texture. Hydrating actives help plump and condition the skin so the product sits more evenly and resists settling into expression lines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFeatures hydrating ingredients like hyaluronic acid for cushion and plump.\u003c\/li\u003e\n  \u003cli\u003eSoft-focus powders diffuse imperfections for a blurred finish.\u003c\/li\u003e\n  \u003cli\u003eAmino-acid coated pigments blend easily without migrating into lines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare benefits are included in the formula?\u003c\/h3\u003e\n\u003cp\u003eThis concealer doubles as a multivitamin serum, delivering vitamins and skin-supporting ingredients designed to improve hydration and radiance over time. While primarily a cosmetic product, its blend of actives supports a smoother, brighter-looking complexion with continued use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains niacinamide and vitamins B5 and E to support skin tone and texture.\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid provides immediate and lasting hydration.\u003c\/li\u003e\n  \u003cli\u003eDermatologist- and allergy-tested and formulated without fragrance or parabens.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I choose and apply the 230 Light Medium Neutral shade?\u003c\/h3\u003e\n\u003cp\u003e230 Light Medium Neutral suits light-to-medium skin tones with balanced undertones and is intended to subtly correct and brighten without looking too warm or cool. Start with a small amount, build where needed, and blend outward to match your natural skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTest in natural light to confirm undertone match.\u003c\/li\u003e\n  \u003cli\u003eUse less under the eye and more for targeted coverage on blemishes or redness.\u003c\/li\u003e\n  \u003cli\u003eSet lightly with a translucent powder if you prefer longer wear in humid conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: Ideal for anyone seeking a hybrid makeup-and-skincare concealer that provides medium, glowy coverage without creasing. It’s particularly helpful for people who want hydration and visible smoothing from a concealer, those with sensitive skin preferring fragrance-free formulas, and shoppers over 40 looking for a more forgiving, luminous finish.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU • COCO-CAPRYLATE\/CAPRATE • HYDROGENATED POLYISOBUTENE • GLYCERIN • PROPANEDIOL • SYNTHETIC FLUORPHLOGOPITE • PROPYLENE GLYCOL • SORBITAN ISOSTEARATE • POLYGLYCERYL-6 POLYRICINOLEATE • NIACINAMIDE • PHENOXYETHANOL • MAGNESIUM SULFATE • DISODIUM STEAROYL GLUTAMATE • HYDROXYACETOPHENONE • PARAFFIN • DISTEARDIMONIUM HECTORITE • CERA MICROCRISTALLINA \/ MICROCRYSTALLINE WAX \/ CIRE MICROCRISTALLINE • CAPRYLYL GLYCOL • SILICA SILYLATE • BUTYLENE GLYCOL • SYNTHETIC WAX • TOCOPHEROL • CAFFEINE • SODIUM POLYGLUTAMATE • PANTHENOL • SODIUM HYALURONATE • TRISODIUM ETHYLENEDIAMINE DISUCCINATE • ALUMINUM HYDROXIDE • ADENOSINE • CARBOMER • SODIUM LACTATE • POLYSORBATE 20 • PALMITOYL TRIPEPTIDE-1 • PALMITOYL TETRAPEPTIDE-31\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this concealer suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s dermatologist and allergy tested, fragrance- and paraben-free, formulated for sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much coverage does 230 Light Medium Neutral provide?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It gives buildable medium coverage with a radiant finish—use more product for fuller coverage without heaviness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"IT Cosmetics","offers":[{"title":"Default Title","offer_id":67553141883050,"sku":"B0DYQGMD16","price":84.1,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/8989\/6874\/files\/itcosmetics-do-it-all-230-front-packaging.jpg?v=1790886635","url":"https:\/\/opulora.ca\/products\/it-cosmetics-do-it-all-radiant-concealer-230-light-medium-neutral-medium-coverage-hydrating-brightener","provider":"OPULORA","version":"1.0","type":"link"}