{"product_id":"aveda-control-paste-hair-pomade-2-5-oz-matte-texturizing-pomade-medium-pliable-hold-for-all-hair-types","title":"AVEDA Control Paste Hair Pomade — 2.5 oz Matte Texturizing Pomade, Medium Pliable Hold for All Hair Types","description":"\u003cp\u003e\u003cstrong\u003eAVEDA Control Paste is a medium-hold, pliable pomade that sculpts textured, piecey or undone looks with a smooth matte finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis compact 2.5-ounce jar delivers flexible control for all hair types, designed for dry styling to create definition without shine. Infused with Aveda’s Pure-Fume fragrance blend of certified organic ylang ylang, clove and clary sage, the paste provides day-long scent and workable hold while avoiding animal-derived ingredients, silicones, parabens, and other listed synthetics.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this pomade change my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eControl Paste simplifies finishing and touch-ups. Apply a small amount to dry hair to add separation, tame flyaways, and build texture where you want movement or structure.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorks on dry hair—no need to re-dry after application.\u003c\/li\u003e\n  \u003cli\u003eBuildable medium hold: add product gradually for stronger definition.\u003c\/li\u003e\n  \u003cli\u003ePliable finish lets you reshape hair throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat looks can I create with AVEDA Control Paste?\u003c\/h3\u003e\n\u003cp\u003eThe paste is ideal for loose, piecey styles, messy undone textures, and controlled separation on short to medium lengths. It gives hair a matte appearance, so styles read more natural than glossy or stiff.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePiecey, separated strands for a lived-in look.\u003c\/li\u003e\n  \u003cli\u003eSoft definition for layered cuts and fringes.\u003c\/li\u003e\n  \u003cli\u003eTextured finishes on shorter crops or ends of longer styles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it without weighing hair down or making it greasy?\u003c\/h3\u003e\n\u003cp\u003eLess is more: emulsify a pea-sized amount between your palms until soft, then work through targeted sections. Apply sparingly to roots or ends depending on the effect, and layer only if you need extra hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm product in hands before applying for even distribution.\u003c\/li\u003e\n  \u003cli\u003eStart with small amounts; increase only on stubborn areas.\u003c\/li\u003e\n  \u003cli\u003eFocus on ends for texture or roots for lift, avoiding heavy mid-length application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the formula suitable for sensitive or ethical shoppers?\u003c\/h3\u003e\n\u003cp\u003eAVEDA Control Paste is formulated without animal-derived ingredients and excludes common synthetic additives like silicones, SLS\/SLES, parabens, phthalates, petrolatum, and formaldehyde donors. Aveda is also a Certified B Corp and Leaping Bunny approved, supporting cruelty-free and sustainability-minded customers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e100% vegan formulation—no animal-derived components.\u003c\/li\u003e\n  \u003cli\u003eFree from silicones, parabens, and synthetic fragrance.\u003c\/li\u003e\n  \u003cli\u003eCertified B Corp and cruelty-free credentials for ethical purchasing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: AVEDA Control Paste suits anyone who wants flexible, medium hold with a matte look—ideal for people with short to medium-length hair, layered cuts, or anyone seeking defined texture without shine. It’s a practical choice for users who prefer dry styling and value plant-based fragrance and clean formulation features.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water Aqua Eau, Caprylic\/capric Triglyceride, Peg-25 Hydrogenated Castor Oil, Tribehenin, Hydrogenated Castor Oil, Ricinus Communis (castor) Seed Oil, Peg-6 Caprylic\/capric Glycerides, Glycerin, Cetearyl Alcohol, Dipalmitoylethyl Hydroxyethylmonium Methosulfate, Caprylyl Glycol, Sodium Gluconate, Bixa Orellana Seed Extract, Hydroxypropyl Guar, Polysorbate 80, Isopropyl Alcohol, Fragrance (parfum), Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Annatto (ci 75120) ILN99156 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Control Paste on wet hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Control Paste is formulated for dry styling; using it on wet hair reduces its matte texture and workable hold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use per application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-sized amount, emulsify between palms, and add more only to build extra definition.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AVEDA","offers":[{"title":"Default Title","offer_id":67554841264298,"sku":"B06Y35X7XC","price":96.66,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/8989\/6874\/files\/aveda-control-paste-front-jar.jpg?v=1790916252","url":"https:\/\/opulora.ca\/products\/aveda-control-paste-hair-pomade-2-5-oz-matte-texturizing-pomade-medium-pliable-hold-for-all-hair-types","provider":"OPULORA","version":"1.0","type":"link"}